Link to September 14 Charlotte Observer article, "New fundraiser for the library: Text donations".
Excerpt: Charlotte Mecklenburg Library, hit this year by county budget cuts, is getting a new assist from two of the area's biggest names.
Bank of America and the Carolina Panthers this morning will kick off a six-month fundraising campaign to benefit the library system, including an initial $100,000 grant from the bank's foundation and a book swap from 11 a.m. to 1 p.m. at Founders Hall.
A major highlight of the effort will let people contribute money toward county libraries using their cell phones.
People can text "READ" to 27722 from their cell phones to donate $10. The donation will be added to your phone bill.
The texting campaign will be promoted at libraries, bank branches and at Bank of America Stadium. Bank employees also will be on hand at Sunday's home-opener for the Panthers to distribute bookmarks to fans alerting them of the effort.
"This is an easy way to get the community involved," said Charles Bowman, the bank's market president for North Carolina and Charlotte. "It really does allow a grassroots effort. It's not just driven through a corporate initiative."
Related articles:
Another branch extends hours thanks to volunteer support. (9/12/2010)
Volunteers step up. (9/10/2010)
2 branch libraries to open one more day per week. (9/5/2010)
Library urban legend in the making? (9/4/2010)
Library launches pilot program to expand hours with volunteers. (8/31/2010)
Group to study county library merger. (7/28/2010)
Book stores help out the library. (7/21/2010)
Libraries hope to expand hours with volunteers at 4 branches. (7/20/2010)
Another change in hours. (7/18/2010)
Matthews branch library sends out plea for volunteers. (7/13/2010)
Most county commissioners cool to sales tax hike. (7/9/2010)
New hours in effect. (7/6/2010)
Charlotte Observer editorial board laments the passing of the Novello Festival of the Book. (6/28/2010)
Shuttered branch could become Friends' used book store. (6/25/2010)
A reduced future. (6/23/2010)
Interlocal cooperation pact. (6/22/2010)
Three branches close. (6/19/2010)
Town of Mint Hill perspective. (6/18/2010)
Five towns tentatively OK $730,000 for libraries. (6/18/2010)
Carmel, two other branches to close. (6/16/2010)
Now that the ax has fallen. (6/16/2010)
Commissioners to vote on budget today. (6/15/2010)
Charlotte Mecklenburg Libraries: It's complicated. (6/9/2010)
Mayor wins straw vote at emotional council meeting. (6/7/2010)
Editorial: Should city 'stay in its lane' on libraries. (6/4/2010)
County commissioners restore some cuts to libraries. (6/4/2010)
Straw votes begin on Mecklinburg County budget. (6/3/2010)
Charlotte Mecklenburg Libraries continue to look for one-time financial help. (5/31/2010)
High school junior speaks out eloquently for libraries. (5/30/2010)
Mayor Foxx on the art of governing. (5/30/2010)
Mayor supports financial help for library. (5/27/2010)
County budget: Oh, yeah, this is fair. (5/25/2010)
Bailout proposal not gaining traction. (5/23/2010)
Library trustees vote to close 4 branches. (5/20/2010)
Mecklenburg County tightens its belt. (5/20/2010)
County manager cuts $14.7 million from library budget. (5/18/2010)
2010-11 Mecklenburg County budget to be unveiled today. (5/18/2010)
North Carolina woman plans on "going straight to the top" to keep Charlotte libraries open. (5/16/2010)
Charlotte Mecklenburg officials ask local municipalities for $3 million contribution. (4/30/2010Library Board chair speaks out. (4/25/2010)
County commissioners seek ways to ease library cuts. (4/23/2010)
Mecklenburg County needs to reduce $85-90 million deficit. (4/16/2010)
County manager takes library board to task. (4/10/2010)
Libraries now open fewer hours. (4/6/2010)
"Save Our Libraries Sunday". (3/29/2010)
Charlotte Mecklenburg users owe average of 55 cents in fines. (3/27/2010)
Library announces new hours for branches. (3/26/2010)
Library Board applies a Band-Aid to its bleeding system. (3/25/2010)
Follow-up on Charlotte Mecklenburg Library Board vote. (3/25/2010)
Charlotte Mecklenburg Library Board votes to keep all branches open. (3/24/2010)
Charlotte Mecklenburg Library Board presented with 2 budget-cutting alternatives. (3/24/2010)
More and bigger cuts looming on horizon. (3/23/2010)
Charlotte Mecklenburg Library System Rethinks Closings. (3/22/2010)
A New Day is Dawning in Charlotte/Mecklenburg County. (3/21/2010)
No comments:
Post a Comment