G.O.P. Packaging Seeks to Reveal a Warm Romney. (The New York Times, 8/20/2012)
Print Headline: A CAREFUL EFFORT SEEKS TO REVEAL A REAL ROMNEY
Excerpt: They hail from the Broadway stage, the control rooms of NBC and the design studios that created sleek sets for Oprah Winfrey and Jon Stewart.
Their craft is slick packaging and eye candy that audiences consume by the millions.
Their latest project? Selling the Mitt Romney story in prime time.
Related article:
Will the Real Mitt Romney Please Stand Up? (HuffPost, 8/19/2012)
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