Wednesday, May 18, 2011

Name Recognition, for a Price, in Sheboygan


Ryan open to naming rights for City Hall. (Sheboygan Press, 5/13/2011)

Excerpt: Your name here? Mayor Bob Ryan says the city should revisit the idea of selling naming rights to municipal buildings, such as Sheboygan City Hall.

If you're a corporation looking to spend advertising dollars, Sheboygan Mayor Bob Ryan has some space for you.

"I'm not opposed to naming City Hall after someone, if they have the right amount of money," Ryan said.

The idea of selling naming rights for city buildings is gaining ground as municipalities struggle with tight budgets because of stagnant economic development and state limits on property tax increases.

Sheboygan is already one step ahead, having approved a measure in 2007 that allows the city to sell naming rights for its buildings, facilities and programs
.

Related article:
Wausau considers naming rights as a way to generate revenue.  (5/13/2011)

The "Mead" in Sheboygan's Mead Public Library.

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