Photo by Retiring Guy
Wisconsin State Journal, 4/5/2017
Roundy’s, founded in 1872 in Milwaukee, has nearly $4 billion in sales, employs more than 22,000 people and has 120 stores in Wisconsin. In 2001, Roundy’s purchased 22 stores from Stevens Point-based Copps Corp., with that name becoming one of the main grocery brands in the Madison market.
But since that time the Madison-area grocery market has evolved into one of the most competitive in the Midwest with the arrival of Festival, Fresh Madison Market, a second Metcalfe’s Market, Trader Joe’s, two Costco stores and the addition of large grocery sections to Wal-Mart and Target stores. Woodman’s also added a store in Sun Prairie, and Willy Street Co-op opened stores in Middleton and on Madison’s North Side. The arrival of three Hy-Vee stores, including one in 2013 across the street from the Whitney Way Copps, likely played a major role in reduced sales at the Copps store.
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