Airline Passengers Weigh In With Online Reviews. (The New York Times, 7/14/2014)
Speaking in general terms. The list of review sites “keeps getting longer almost every day now,” said Stathis Kefallonitis, founder of the consulting firm branding.aero and a marketing professor at the State University of New York in Oswego. Many sites provide information that they gather themselves, like annotated seat maps, with reviews posted by passengers.