Friday, July 31, 2009

Los Lonely Boy

Link to July 31 techdirt post, "Why Segway Failed To Reshape The World: Focused On Invention, Rather Than Innovation".

Excerpt: [T]his highlights the difference between invention (believing that you alone have come up with the perfect idea for a great product) and innovation (the ongoing iterative process of going back and forth with the market to test and understand what the market wants and how to make your product meet their needs). By focusing so much on the invention, Segway missed the real opportunity for innovation, and that's caused all sorts of problems for the company.

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