Here's my latest offering, courtesy of an annual supplement of the World Book Encyclopedia, a purchase I made at a used-book sale at some tinted-fog point in time.
Total advertising expenditures for 1959: $10,300,000,000
- +11% television (compared to 1958)
- +11% magazines
- + 7% newspapers
Biggest complaint from American Association of Advertising Agencies. Reduced profit margins due to increasing costs of research and "other services".
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A commercial which was probably first broadcast in the fall of 1958.
But what the hey?
It's my blog, and I'll post what I want to.
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