Monday, April 28, 2014

No Coronation for Mobile Wallet in 2013


But not that much.  “Consumers increasingly trust their smartphones and apps will allow consumers to replace payment and store-specific loyalty cards they carry in their traditional wallet or purse,” said Wilson Kerr, vice president of business development and sales at Unbound Commerce, Boston.

Nearly 16 months later.


Huh?!  Wha?!   Those companies, though, have faced nearly as many hurdles as they have competitors, including the most basic ones: Many people are not aware of the new payment systems, others are confused by the many choices, and some see no benefit in the mobile option over using cash or credit cards.

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