What's in a name?
Well, in the case of the Special Libraries Association -- confusion and a lack of "positioning in the marketplace".
Your feedback is encouraged.
They could go the KFC route -- what fried chicken? -- and just emphasize the acronym.
All of this makes me wonder....how did special librarians feel back in the mid-1970s when the Symbionese Liberation Army (SLA) was all over the news.
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