Friday, November 13, 2015

It's been 18 years since Michael Bolton's last gold album, 23 years since his last #1. Hello Pizza Hut!

Pizza Hut's Holiday Gift: Michael Bolton Under the Mistletoe.  (Advertising Age, 11/12/2015)

The lowdown (bullet points added)
The holiday-themed pizza push makes sense as some of the biggest pizza ordering days hit during the winter. According to industry group American Pizza Community, the busiest days for U.S. pizza orders are 
  • Super Bowl Sunday, 
  • New Year's Eve, 
  • Halloween, 
  • the night before Thanksgiving and 
  • New Year's Day. 
Plus, Pizza Hut has seen flat sales trends this year through early September.

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