Tuesday, August 25, 2009

Julia's # 1


Link to August 23 New York Times article, "After 48 Years, Julia Child Has a Big Best Seller, Butter and All".

Excerpt: The book, given a huge lift from the recently released movie “Julie & Julia,” sold 22,000 copies in the most recent week tracked, according to Nielsen BookScan, which follows book sales. That is more copies than were sold in any full year since the book’s appearance, according to Alfred A. Knopf, which published it.

The book will make its debut at No. 1 on the New York Times best-seller list of Aug. 30 in the advice and how-to category.

“In a month, I’ve sold almost seven times what I sell, typically, in a year of ‘Mastering,’ and it’s going to get even higher,” said Lee Stern, the cookbook buyer for Barnes & Noble. “It’s amazing.”

Director Nora Ephron is pleased "that people are walking out of the multiplex and into the bookstore.”

But not everyone is interested in buying the books that are getting a boost in sales from the popular movie.

LINKcat holds
Mastering the Art of French Cooking (86 holds on 12 copies)
Julie & Julia (119 holds on 36 copies)
My Life in France (120 holds on 32 copies)

There are no holds, however, on the 56 copies of French Women Don't Get Fat.

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