The changing facade of West Towne Mall, Madison WI

 

Screenshot from video

Kiplinger, 12/30/2016

1.  Creating stores with stores

2.  Offering high-tech customer service

3.  Ramping up retail options

4.  Offering outside-the-box entertainment activities

5.  Providing more services for customers

And Retiring Guy would add 'exterior entrances to non-anchor stores' to the list.  Take a look.

Related posts:

2021

Portillo's.  (10/18/2021)

JC Penney side of West Towne Mall appears to be emptying out.  (10/17/2021)

Train D1fferent takes over former locations of Payless and Name of the Game.  (10/17/2021)

Transformation of south end of West Towne Mall.  (10/17/2021)

Von Maur construction.  (9/26/2021)

Room for a couple more at the south end of West Towne Mall.  (9/20/2021)

Room for one more at the entrance to West Towne Mall.  (9/20/2021)

Hobby Lobby all moved in.  (9/16/2021

West Towne Urban Air Adventure Park UPDATE: Reopened for business.  (5/30/2021)

Name of the Game fills in for Justice.  (4/25/2021)

2020

West Towne Mall shuttered Shopko UPDATE: Storefront looks less abaondoned in bright winter sunlight.  (12/21/2020)

Ragstock goes to West Towne Mall.  (11/21/2020)

Harley-Davidson exits long-vacant Apple Store space at West Towne Mall.  (11/18/2020)
UPDATE. What does Seritage have planned for the remaining portion of Sears at West Towne Mall?  (7/1/2020)

2019

Not so Forever 21.   (10/4/2019)
Boston Store UPDATE. While management wonders what to do with 140,000 square feet of empty space, they invite young white women to hang out.  (8/19/2019)
Can't hide the emptiness at the former Payless Shoe Source store.  (8/12/2019)
UPDATE. Space formerly occupied by Sears remains vacant.  (7/9/2019)
Wind-driven signage.   (5/1/2019)
Then and Now: North and south of the Beltline and east of West Towne Mall.  (4/30/2019)
Then and Now: North and south of the Beltline in the West Towne Mall area.  (4/2/2019)

2018
Food court directory.  (9/24/2018)
UPDATE. West Towne Mall Management now prefers traffic cones to pothole repair.  (4/30/2018)
Total Wine UPDATE:  Now open for business.  (4/22/2018)