GET ME REWRITE: Most grown-ups have given up on going to the movies

 

Headline:  New York Times, 7/11/2024

Screenshot:  Box Office Mojo

So the question must be asked: How on earth did “Fly Me to the Moon” manage to score a wide release in theaters at the height of blockbuster season? The film rolls into 3,300 theaters in the United States and Canada on Friday. 

Shouldn’t it be going straight to streaming? 

In many ways, the film’s unexpected journey to multiplexes reflects the degree to which Hollywood runs on the vagaries of chance. “Fly Me to the Moon,” written by the newcomer Rose Gilroy, started out as a streaming movie — full stop. Apple TV+ paid an estimated $100 million for the project in March 2022, and the contract called for no theatrical release of any kind. 

But then Greg Berlanti got involved.