Headline: Washington Post, 11/7/2020
Welcome to Trumpism
Our research finds that Trump has attracted a disproportionate (and unprecedented) number of “low-information voters” to his campaign. Furthermore, these voters are more likely to respond to emotional appeals — whether about the economy, immigration, Muslims, racial relations, sexism, and even hostility to the first African American U.S. president, Barack Obama. They are the ideal constituency for a candidate like Trump.
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