Spotted on a CTA bus the other day

Photo by Retiring Guy

Wisconsin Town Launches ‘Teach Me How To’ Tourism Campaign.  (Brand Campaign, 5/19/2011)

Buses, too. The campaign is featured on billboards between Sheboygan (an hour north of Milwaukee) and Chicago, several tourism magazines and, officials claim, the website Visitsheboygan.com — although we could’t find it on that website, where another tagline “Sheboygan. So much. So close” exists. Nor could we find it anywhere on the website for the Sheboygan County Chamber of Commerce. Two oversights that suggest that the answer to the question “How do you Sheboygan?” may very well be, “Not well.”