And what a disastrous pick it was!
Charlotte McKinney: I'm not ashamed of my Carl's Jr. Super Bowl ad. (AdAge, 1/19/2018)
That was then, this is now. These types of tropes certainly won't fly this year amid the #MeToo and #TimesUp movements, where women are speaking out about sexual harassment and assault. And since then, Carl's Jr. and many other marketers have toned down or abandoned objectifying women in their commercials.
2017 was not a good year for the Putz.
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