22 Tons of Soup on Fire -- Not so Mmm Mmm Good

Milwaukee Journal Sentinel, 11/5/2013 (minus a "p")

In its entry for "Campbell Soup Company", under the subheading of "Slogans", Wikipedia designates mmm mmm good as Campbell's "predominately used slogan", dating to 1978.

The 1959 commercial shown here provides Mom with the following advice.    "Let your family enjoy the mmm mmm good flavors of Campbell's 21 kinds.

The tagline of the commercial is "Have you had your soup today?"

You'll find a list of the original 21 kinds at "Campbell's:  How a Humble Camden NJ Preserves Business Grew to Become an Icon of Popular Americana."

Speaking of Camden......the city has seen better days.