"Don't let's ask for the moon. We have the stars."

Link to David Carr's January 12 "The Media Equation" column on the front business page of the New York Times, "Let's Invent an iTunes for News".

Summary on "Inside the Times" page.

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David Carr is hoping that someone invents an iTunes for the news and convinces the millions of readers who get their news every day free on newspaper sites that it's time for pay up. Maybe then a hemorrhaging newspaper industry would survive.

David, the horses are already out of the barn, enjoying the starlight.