Newspaper Readership Continues to Decline

Link to August 17 Editor & Publisher post, "Pew's Latest Survey: More Bad News for Newspapers ."

Percentage of survey respondents who say they read a newspaper on a regular basis:

48% in 2008

52% in 2006

71% in 1992

Percentage of those respondents (in 2008) who read a newspaper yesterday (by age)

15% (under 25)

24% (25-34)

46% (50+)

Among the 25-34 age group, 16% read an online newspaper yesterday vs. 12% who read a paper version.

Online newspapers are gaining readership but not enough to make up for the loss of print readers. And perhaps this is a reason why: "Pew Survey Challenges Notion That More Young People Getting News SOMEWHERE".

(Companion article here: "Pew Survey Finds That Viewers of Jon Stewart and Stephen Colbert Score High on News Knowledge".)

The full Pew report is here.