Sunday, August 22, 2010

Another Chance to Quote Paul Saffo


Link to August 20 NPR article, "Books have many futures".  (via Library Link of the Day)

Excerpt: Dan Visel, a founder of the appropriately named Institute for the Future of the Book, points out that, first of all, a "book" can mean many things: A cookbook, a comic book, a history book and an electronic book are all animals of different stripes.

"It would be a mistake to think that these various forms have a single, unified future," Visel says. "Rather, I think it's more appropriate to say that there are futures of the book." He sees some books, such as romances and thrillers, migrating easily to an electronic form.

Other types of books are not only meant to be read, but meant to be seen: Like when a New York subway rider whips out a copy of
Going Rogue by Sarah Palin. "That sort of book largely has value as social display," Visel says. "It's not so much an instrument of revelation, because all the revelations in that book, for example, were posted online as soon as anyone could get their hands on it.

Here it is:
"Media is not a zero sum game," says Paul Saffo, a director of the Institute for the Future in Menlo Park, California. "Just because a new medium arrives doesn't mean an old medium dies out. We still have writing in an age of word processing, we still have reading in an age of video. That will continue, but the nature of reading will change as it has changed all along."
--"In so many words: how technology reshapes the reading habit," by Rebecca Piirto Heath.  American Demographics, March, 1997.

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