Excerpt: After the loss of the FVTC contract, a grassroots effort was launched, which included a page on the social networking Web site Facebook. The Support Conkey's Bookstore Facebook site had 1,147 members as of Tuesday.
Zimmerman was grateful for the support.
"It was a nice gesture, but it didn't equate into dollars," he said. "That didn't mean people weren't buying things from us, but with the (College Avenue) bridge out and the downturn in the economy, it was just too much for a struggling independent to deal with."